The money will be used to focus on the enterprise market, increase offerings, expand Bringg’s team and reach in Tel Aviv and New York City.
The company feels that enterprises with existing technological infrastructure find themselves with incomplete solutions, particularly in the area of streamlining the dispatching of orders and providing the kind of customer experience consumers expect. It sees itself playing the bridging role between the two.
“We realized that enterprises tend to have more entrenched infrastructure when it comes to their delivery operations technology,” said Lior Sion, CTO, Bringg.
“We have now opened up Bringg to work with all of these technologies in order to enable larger businesses to provide the kind of delivery experience that on-demand delivery startups are.”
Raanan Cohen, CEO, Bringg, added, “We are entering a new era – the on-demand era. Customers are expecting transparency, convenience and a superior customer experience. Enterprises are challenged to have operational capabilities similar to Uber & Amazon – this is what Bringg enables.”
Co-founded in 2013 by Cohen, the company claims to have customers in over 80 countries worldwide.
How does Bringg work
Dispatch: The business is able to dispatch, in real-time, orders to their fleet and get visibility of all their drivers.
Smart automatic dispatching algorithms, as well as real time capabilities for manual dispatching, enables more effective dispatching capabilities for enterprises, while decreasing costs and increasing efficiency.
Communicate: Drivers get a mobile application that they can use to communicate with dispatch and customers, receive delivery tasks, and navigate to the destination.
Track: Customers get full transparency: knowing the exact location of their driver, tracking their movement, communicating with them, and eventually rate their delivery experience in order to maintain service integrity.
Integrate: Enterprises can seamlessly integrate Bringg into their existing management systems and connect APIs.
