The duo will build on the knowledge and learnings of in-house senior mentors to engage and educate budding entrepreneurs. As part of this partnership, they will co-host multiple events for solving startups’ issues around user experience, analytics, app installs, monetization and more.
Satyajeet Singh, Head – Product Partnerships, Facebook India, commented that partnering with TLabs was a progressive decision towards creating an empowered start-up ecosystem in the country.
Abhishek Gupta, COO, TLabs added, “It’s an incredible step by Facebook for the mobile ecosystem, and startups would be highly benefited from being a part of the Facebook global community.”
Facebook will also provide FbStart referral codes to TLabs for use by the latters’s mobile portfolio companies.
FbStart is a global program designed to help mobile startups build and grow their apps. Startups with a live mobile app on Google Play/iOS stores or a working Messenger bot can apply for the FbStart Program and membership is awarded to selected start-ups, post a review from the Facebook team.
These startups will receive ad credits from Facebook and benefits from more than 30 partners, including AWS, Dropbox, SalesForce and MailChimp. Along with these benefits, startups in the FbStart program will also get support and mentorship from Facebook’s product experts and join an exclusive community of global startups.