How will it work?
The app claims to combine public key-based cryptography and push technology to create a new experience for customers of banks, retailers and healthcare providers as well as between employees and enterprise or organizations. This, the company states, will allow customers to be more confident and have more control over who is accessing their confidential and proprietary information.
“HID Approve will transform secure digital transactions in ways similar to what Uber did for car service and mobile keys did for hotel check-in,” said Brad Jarvis, Vice President and Managing Director, IAM Solutions, HID Global.
“HID Approve significantly simplifies and empowers consumers to better protect their finances, reduce fraud and have peace of mind.”
What is under the hood?
According to the company by delivering next-generation, multi-factor authentication capabilities, the new software-based solution will provide added security that is far more intuitive and user-friendly compared to traditional methods of authentication. Ultimately, it will helps increase cybersecurity for digital business and enterprises while improving customer and employee satisfaction.
The application is enabled by HID Global’s ActivID Authentication infrastructure. Whenever a transaction or access is attempted online, the ActivID Authentication system leverages push technology to send a notification to the consumer’s mobile device to ask for approval of the transaction or login attempt. The user then swipes right to accept it or left to reject it.
Where can it be used?
HID states that its new application can be deployed as a turnkey application that is fully managed by the company and easily customizable, so organizations can present their brand without the need to build and maintain a custom app. It can also be deployed as a Software Development Kit to integrate the app’s capabilities into existing corporate apps.
The new solution includes flexible policy customization, security and data analytics. It also creates an audit trail for financial institutions and enables organizations to comply with regulations, such as PSD2, among others and it also powers HID one-time password token portfolio.
