Domo launches Business Cloud for enterprises, raises $131M
Data Analytics startup, Domo that specializes in data management and visualization for enterprises has launched a new core product called the Business Cloud.
Unveiling broad new capabilities for its business analytics cloud computing platform, the Utah-based business intelligence platform has upped its game in the market at the same time where it has raised $131 million as an extension of its Series D round of April 2015 of $200 million led by BlackRock, Credit Suisse and others. Although the company insists on the same valuation of $2 billion.
Horned as a ‘Unicorn’(with a valuation of more than $1 billion) of the Silicon valley, it has also launched a new app store that facilities and offers application services like partner platform, new social collaboration tools, and expanded mobile support at its annual user conference named Domopalooza. The service is being offered for under a freemium model where users access the cloud for free but pay extra for additional data or access to more advanced enterprise functionality.
Bigger businesses that want administrative support and insights will be able to try those tools for 60 days before paying. The platform offers an ecosystem of business management apps allowing it to be personalized by any employee in any company. It aims to democratize data analytics reaching all employees from C-level executives to field workers, says Matt Belkin, Domo’s chief analytics officer. Apps available on the Business Cloud are said to be a mix of free and premium pre-packaged solutions that enable enterprises to find answers to business questions specific to their role or industry.
A brainchild of the former Omniture CEO, Josh James, Domo is all about business analytics SaaS tool and advanced visualization dashboard. The system ingests data from a variety of sources, including ERP, CRM, digital marketing, analytics and finance programs that businesses already use. According to Belkin, with around 1,000 data connections with various software platforms and 400 data connectors, Domo creates customizable and personalized visualizations for users.
James said, “With the Business Cloud customers quickly get the big picture of what’s going on in their business by leveraging the preferred cloud and on-premise software they use every day in finance, sales, marketing and operations.”
“The multi-cloud infrastructure we’ve developed over the past five years is now an open ecosystem, giving our partners even broader visibility and adoption opportunities through our platform and Appstore. What’s more, today anyone can sign up on the cloud and start experiencing for free how the Business Cloud changes the way business is managed.”