Mouvement du Nid as a campaign to raise awareness about the reality of prostitution. “Most clients of prostitution do not realize that even if they are not the direct criminals behind attacks on prostitutes, by simply participating in this system they are allowing such atrocities to occur,” reads McCann website which tells us about the Girls of Paradise. During the ten hours when the chat was live from a make-shift call center, more than 600 phone calls and thousands of online chats were recorded. The girls behind the chat or on calls from a make-shift call center, instead of offering sex, said that they were unavailable as they had been beaten by their pimp, and explain how they had been stabbed to death by a customer. The footage was recorded and was used to produce a campaign video which showed how men visiting prostitutes were encouraging the global trade of women, so were accomplices to their abuse and exploitation. Ines, another girl on the website was thrown from a bridge by her pimp. She is seriously disabled and will never be able to walk again. The charity discussed the innovative project at a conference in Delhi earlier this week, where 250 representatives of civil society groups, activists and survivors from 30 countries shared strategies on how to curb the sexual exploitation of women. Claire Quidet, spokeswoman for Mouvement du Nid, said the ad aimed to help shape public opinion as France debated criminalizing prostitution. “We see how pimps and traffickers are using new technologies such as the internet as a tool to exploit women, so we thought we can also try it to combat the problem of prostitution,” Quidet said.
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