SugarCRM launches new version with updates to 'core' CRM features

Customer Relationship Management solutions provider, SugarCRM, has announced the general availability of Sugar CRM 7.9, its latest CRM solution. According to the company, the Sugar 7.9 has a redesigned “quote management” feature that helps its clients close deals and generate revenue. The company claims that the new quote generation and management application is easy to use, quick to deploy, flexible enough to configure for individual needs and extensible enough to integrate into complex enterprise environments. SugarCRM has added features like drag-and-drop line-item reordering; click-to-group, which allows users to add and group line items easily; and new capabilities to export quotes so sales reps can show prospective customers pricing options. Users can also edit and revise pricing options while negotiating with their customers. “Sugar 7.9 provides provides a wealth of new features to ensure that companies of any size can exploit the fundamental values of CRM,” said Rich Green, Chief Product Officer, SugarCRM.

“With this release, we are focusing on innovating in the core CRM features that matter the most to sales and support professionals.”

New features of Sugar 7.9:

Next-Generation Reporting: Sugar has bought a series of improvements to the reporting module. It claims to give detailed insights to all users across a company to strengthen customer relationships and reports on observations, trends and aberrations in order to prioritize actions to meet business goals. Advanced Workflow: In the 7.9 release has added the ability to trigger a process based on fields changing to/from specific values, additional operators for evaluating text fields and additional variable user options for record assignment. This claims to address more complex business use cases and also improve the overall experience of designing and updating processes for Sugar administrators. Performance: The updated framework also improves database scalability and security. With an improved data query framework the company states that there will be significant performance improvements across all databases through query optimizations by enabling administrators to execute the same (or similar) SQL statements repeatedly with high efficiency.