Latize, a Singapore-based Big Data company has strengthened its presence in Australia by opening a new office Perth. Additionally, the company has engaged former international management consultant Steve Hussey as its Chief Strategy Officer, who will be responsible for its growth strategy development and execution.
This strengthening and expansion come at a time where the appetite for analytics in Australia is growing. Research firm Gartner predicts that the Australian business intelligence and analytics market is forecast to reach $889.1 million in 2017, a 13.4% increase from 2016. Key drivers of growth include modern tools that support greater accessibility, agility and analytical insight at the enterprise level.
“Latize is proud to announce the hiring of Steve Hussey as our new Chief Strategy Officer. He brings with him almost three decades of management consulting experience across a range of technology-based industries in various locations such as Australia, Silicon Valley, China, and Europe,” said Vikram Mengi, Co-founder and CEO, Latize.
“Having helped many companies, both large and small, successfully execute their growth strategies, we’re excited to tap into his knowledge and work with him to help grow Latize in Singapore and abroad,” Mengi added.
With the appointment of a Chief Strategy Officer, Latize claims to be taking steps to embark on its next phase of business growth and expansion, setting its sights on the US market and acquiring customers there.
Last December, Latize closed its first customer in Australia, the New South Wales government’s Division of Resources and Energy of the Department of Industry (DRE). This deal marks its foray into the Australian market, as the company targets customers from sectors like finance, banking and education.
“There is immense potential for Latize to grow in Australia as more companies begin to see value in making data driven decisions, and we are excited to be at the heart of this,” said Biju K, Co-founder and COO, Latize.
Latize has customers in the mining and the FSI industries, and is venture backed by Singapore-based investment firms including ACP, SPRING Seeds Capital and Tembusu ICT 1 Fund. The company is looking to raise $5-$7 million in its next funding round to aid its expansion into the US and within Australia.