Who is responsible for internet traffic? Humans or Bots?
More than half of all internet traffic now comes from bots, and not humans, according to the annual Imperva Incapsula Bot Traffic Report. In 2016, nearly 48.2 percent of the internet traffic came from humans and 51.8 percent of traffic from the bots.
According to internet live stats, around 40 percent of the world population has an internet connection today as compared to less than one percent in 1995. The number of internet users has increased tenfold from 1999 to 2013, it was first billion in 2005, second billion in 2010 and has reached third billion in 2014.
The bad news here is that among bots, most of the traffic comes from bad bots and the good news is that traffic from bad bots has declined over the years from 31 percent in 2012 to 28.9 percent in 2016.
Incapsula examined 16.7+ billion visits to 100,000 randomly-selected domains on its network to tackle the following questions:
- How much website traffic is generated by bots?
- How are bad bots used in cyberattacks?
- What drives good bot visits to various websites and services?
- Which are the most active bad and good bots?