“The purpose is to cater to the local market better so that we can engineer solutions that are relevant to the local demands. Tony comes with a quiver full of rich and diverse experience in domains such as CRM, FMCG, services and finance industries both globally and in China and we are extremely excited about the value addition and expertise he will bring to the table.”The company recently launched a social CRM for China-based app WeChat and is also integrating its e-commerce CRM with Alibaba-owned online retailers Tmall and Taobao Mall. The omnichannel customer engagement and commerce platform company that provides solutions to retailers is also collaborating with apparel retailers like Lee, GXG and VF. “China retail Industry has clearly been a step ahead of all other Asian countries, and Capillary is a rising forerunner with its range of products, including Capillary InStore, Capillary Analytics and Capillary WeChat CRM that have won the loyalty of many businesses. I am excited to join this young and dynamic team and look forward to building future-ready products to take the China business to the next level,” said Wang. The company also claims to be ramping up its sales and account management teams and customer success teams across India, China, Southeast Asia, Europe, West Asia and Africa.
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