Meeting management tool EventBoard raises $13.5M in Series B

Salt Lake City, Utah-based EventBoard that offers cloud-based meeting room management and analytics, has announced to have raised $13.5 million round of funding in Series B led by Nokia Growth Partners (NGP) with participation from GE Ventures and existing investors including Greycroft Partners, Origin Ventures and Zetta Venture Partners. As a platform, it claims to provide solutions to meeting room frustrations and plans to use the funds in extending its market reach, leveraging partnerships and building integrations with software and hardware technologies. In conjunction with the deal, Anupam Rastogi, Head, Connected Enterprise investment practice, NGP will join the Board of Directors at EventBoard. He stated, “Eventboard’s industry leading workplace productivity solutions align well with NGP’s Connected Enterprise vision. With intelligent controllers, smart software and advanced analytics, Enterprises have significant opportunity to increase workplace productivity and build new revenue streams. EventBoard has the right executive team, customer base, business model and technology to lead the category and drive it forward.” Its employee meeting management tools include customizable conference room displays, scheduling via mobile app or web browser, integrations with calendaring systems including Google Apps, Microsoft Exchange, and Office 365 and streamlined visitor management. It also features Maps that lets users search for nearby available rooms. Apparently, tapping on a space brings up the schedule for that meeting room and its technological and physical resources, like the number of chairs, video conferencing or phone system and whiteboard for demonstration purposes. Although, this feature is limited to iOS users only. Flightboard, another feature, shows a list of real-time statuses for the meeting rooms on a particular floor, building or campus, said the company. EventBoard Additionally, the company has decided to extend its enterprise offerings lineup and has introduced Desk Booking, which it claims will enable organizations to designate temporary working areas or unowned desks and allow employees to easily find open desks with the right resources and reserve them for a period of time. Reportedly, its Activity Insights, takes care of workplace analytics data in optimizing room utilization, meeting cancellation and ‘ghost meetings’ (meetings that are scheduled, but no one attends and the meeting stays booked). Shaun Ritchie, Co-Founder and CEO, EventBoard, said: “As our platform continues to evolve and shift towards increasing productivity and efficiency with a focus in the enterprise, we’re excited to bring on new investors like NGP and GE who share the same vision for the connected and intelligent workplace of the future. Our goal of optimizing people, places, and technology in the workplace through employee tools and data remains constant as we continue to introduce innovative solutions for our thousands of customers across all major industry sectors.” In another Medium blog post, Ritchie added, “Today, companies are just starting to leverage new technologies in their workplace to make their buildings and workflows more intelligent and more focused on the employee. We are starting to see companies deploy sensors and beacons in the office to provide frictionless experiences to every employee and visitor to their office. EventBoard today is providing these experiences to our customers, but it’s what is coming next is what is really exciting for us.” It was founded in the year 2012 and vouches, to have raised a total of $20.5 million in capital from NGP, GE, Google Ventures, Greycroft Partners, Zetta Venture Partners, Origin Ventures, Marc Benioff (CEO, Salesforce), Dave Elkington (CEO, and Josh James (CEO, Domo), till date. Prior to this, earlier in November 2015, it had secured $6.5 million in a Series A funding. Today, it also boasts of many ‘happy customers’ including the likes of TripAdvisor, Uber, Twitter, Dropbox, GE and Viacom.

Abhinav Mohapatra

An author who has a keen interest for the ‘off-beat’ <!--more-->An author who has a keen interest for the ‘off-beat’, he has covered and explored multiple facets of the marketing, advertising

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