theEMPLOYEEapp's v8 features an FB like news feed

theEMPLOYEEapp, a mobile employee communications for internal communications, has announced the launch of Version 8.0. The update provides a new end-user experience and an overhaul to its content management system to make the administration of a company’s mobile app easier and more intuitive.

“Version 8.0 is one of our most significant functionality and user experience updates since our company was founded,” said Jeff Corbin, CEO and founder of APPrise Mobile, the company that brings out theEMPLOYEEapp.

“We enhanced the user experience of theEMPLOYEEapp to contain a ‘Facebook- and Twitter-like’ news feed that individuals are accustomed to. Within our content management system, we have developed new levels of brand and content customization to ensure that theEMPLOYEEapp is scalable for organizations of any size, especially enterprises that have employees in numerous locations, working in numerous roles and under numerous brands.”

The Version 8.0 update includes:

A new user experience:

When new content is posted to a company’s app, it will appear on the top of a news feed that will include thumbnail images of the content that can be customized or auto-generated. To ensure that employees can easily find and access important information, an “Explore” function provides an organized, mobile intranet-styled repository for information and content distribution.

Multiple App Profiles:

Organizations with different brands, divisions, locations, etc., can create unique app experiences for each. Through multiple app profiles, content can then be targeted to specific user/employee groups. However, employees only have to download a single app to access all the information that is relevant to them.

Advanced levels of app administration:

Companies can now assign app administration rights to as many individuals as desired. Individuals can also be granted rights to update the entire app or only certain parts of the app.

Updated Content Management System (CMS):

The CMS has been updated for easier, more intuitive and user-friendly administration.

Corbin concluded, “Since we launched theEMPLOYEEapp product in 2014, we have worked with many large and enterprise-sized companies with complex organizational structures. This includes hotel chains with many properties, each with their own brand and hundreds of employee groups, to conglomerates and healthcare systems with numerous divisions, regions and offices around the world.

“A common challenge faced by these organizations is the ability to communicate and distribute content to their employees via the mobile device and to do so in a way that is localized and relevant to each individual employee’s particular need for information. Version 8.0 solves this challenge. At the same time, our solution remains administratively simple for use by corporate and internal communications and human resource professionals and allows them to take advantage of mobile technology without significant IT involvement.”

APPrise Mobile also offers other products including theIRapp, for public companies to push information to their investors; theCOMMSapp, for external communications; and theCONFERENCEapp, for investor, analyst and other conference and event communications.

Abhinav Mohapatra

An author who has a keen interest for the ‘off-beat’ <!--more-->An author who has a keen interest for the ‘off-beat’, he has covered and explored multiple facets of the marketing, advertising

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