Wizeline acquires Mexico based Wize Services

San-Francisco-based Wizeline, which provides product road-mapping and planning software for teams, has acquired Mexico based Wize Services, a separately held, operated and founded by Matt Pasienski. Wize Services was created about a year ago, “to enable companies to effectively execute on the product strategy and roadmaps they had defined using Wizeline’s technology platform.” Wizeline has capabilities to integrate with software like Salesforce and Atlassian and boasts a flexible API. The company says that it will offer an integrated product delivery solution that pairs Wizeline technology with expert development services. The company claims that firms like News Corp, Yahoo!, Nuance and Wandera utilize Wizeline “to identify the biggest market needs, collaborate on product ideas and accelerate the delivery of innovative digital technologies and solutions.” Wize Services, meanwhile, has worked with companies in the media, travel, retail, healthcare, and finance industries. Matt Pasienski, CEO of Wize Services, said, “We’ve been astounded by the demand for our services. Our approach focuses on products, not projects. As a result, our teams don’t just write code — they deliver outcomes. Recent projects have involved machine learning and big data, infrastructure, personalization, as well as mobile apps, bots and messaging services.” In a blog post, Pasienski stated:
“As we were scaling our software business, we came upon a noteworthy trend. Customers were getting lots of value by using the Wizeline platform to intelligently plan and prioritize development work and create clear product roadmaps. But they didn’t always have the development resources available to execute on their newly found strategies. Sure, they could staff up a team of Android or iOS developers, for example, but this would take time and likely push their roadmap out a number of months — if not quarters.”
With this acquisition, Wizeline will have more than 110 employees and intends to cross it over 200 by the end of this year. The transaction is an all-stock deal and will immediately make venture-backed Wizeline cash-flow positive. This acquisition positions the business to be profitable by the end of 2017. ALSO READ: Wizeline integrates with Slack to shorten the time to market

Abhinav Mohapatra

An author who has a keen interest for the ‘off-beat’ <!--more-->An author who has a keen interest for the ‘off-beat’, he has covered and explored multiple facets of the marketing, advertising

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